We recently met up with our friend Samii Ryan at Lenox Coffee in Manhattan to learn more about her career and how she got started in the fashion world. She what she has to say about her success so far:
This is Samii Ryan here, I wanted to share my story with you on how I became an entrepreneur and successful (getting there) business woman! Let’s start from the beginning..
I started my company By Samii Ryan when I graduated High School in 2009, I was always making feather fascinator headbands for myself and I kept getting compliments on them SO I decided to create an Etsy website. The most important thing for me was to sell the products by having GREAT photographer! Think about it, great clothing/accessories wouldn’t be appealing to the customers eye if the images they portrayed to the public weren’t rad! I did my first look book shoot for my headbands in the woods with my friend. After so much success on Etsy I decided to branch off and just host my own website (www.bysamiiryan.com) Soon after I migrated into creating feather earrings, hair clips, head wraps, and hair earrings! I started to ship my items off to girls in the music scene. After shipping my items to Ke$ha and having her wear them during a live performance, and on Dick Clarks Rockin’ New Years Eve, AND giving me a shout out on Ryan Seacrests radio show, Nordstrom emailed me.
Nordstrom cold emailing a company simply just DOESN’T happen. Especially for a 19 year old who was hand making everything at the time. They put in an order for around five thousand items! I literally had to teach myself how to run a business in the matter of weeks! I got in contact with a manufacture, had to create UPC’s (barcodes) get tags, package and ship the order. WOW, I know it sounds like a lot- and it was! But I was honestly so excited that my line got picked up by a major department store I worked by ass off and completed the first order. Nordstrom has been ordering my accessories since that year. So I have been VERY lucky to create such a unique relationship with that company.
Right now I am working on coming out with my new collection, which is called “What’s Your Sign” which is inspired by astrology and runes! Just wait and see what I have in store. You can shop my current collection “Spirit Of The Witch” online now!
As well as being a successful accessory designer (only up from here) I am also a blogger! I started writing for Buzznet around 3-4 years ago! I post a lot of beauty tutorials from my YouTube channel and my personal style! I have worked with companies on sponsored posts such as; Vans, Forever 21, Miss KL, Karmaloop, UrbanOG, United Couture, Anastasia Beverly Hills, Two Faced, Enzo Milano, Chapstick, Tarte Cosmetics, CRSL Clothing, Civil Clothing, and SOOO many more! I am so excited and grateful that I have a job that I LOVE! I love waking up, doing orders, and blogging. I currently run an East Coast | West Coast personal style blog which I showcase my outfits of the days. One of my best friends, Hanna Beth also contributes to the blog!
I don’t know why they say “Sky is the Limit” when there are foot prints on the moon. I know By Samii Ryan is going to flourish as an accessory company, and my fashion blogging career grows on the daily. I am so grateful and pumped for the future. Stay tuned!