Ever heard of shallow water?  Let's start with the obvious:  Shallow Water is a clothing company started by Soupy, lead singer of The Wonder Years.  Nothing new there but that is where this idea takes a turn.

Shallow Water is not what you would call your typical clothing company business model.  Think of it as almost like a kickstarter for your favorite charity.  The idea is simple.  Designers pick a charity and then design a shirt.  All proceeds from that shirt's sales go to the charity.  Production is super limited and shirts are not reprinted.  I could easily dedicate this entire blog to how cool of a concept this is but it's best to get it straight from the horses mouth.  (Sorry for calling you a horse Soupy)

Long story short Soupy talked to Mark and they both agreed that they should collaborate on this.  What results is this awesome tee designed by Mark himself for the Kristin Brooks Hope Center.  All proceeds from the tee go to help KBHC.  Only 75 shirts total and they will not be reprinted.  Check out the Tee here.

P.S.  Don't just look at the tee.  Seriously.  Take a look around the site and see what this is all about.  It's really refreshing to see someone doing something like this for no reason except to make an impact on someone else life.